Our services - what we cover

Tailored CMO services to meet your specific needs

Following an initial discovery session, we'll work with you to identify what CMO services you require to meeting your specific needs based on the following menu:

Strategy & Planning

Definition and tracking of marketing goals or OKRs
Setting and tracking of marketing KPIs
Identification, definition and profiling of target audience(s)
Development and validation of customer personas
Planning of go-to-market activities
Creation and implementation of testing / experimentation plans
Budget allocation and management

Team Management

Team goal and objective setting and tracking
Creation and management of individual development plans
Identification and fulfilment of team/individual training requirements
Team member coaching and mentoring
Running regular team check-ins
Creating and managing team processes and workflows
Agile Marketing set-up, training and development
Hiring and onboarding (as required)

Agency Management

Agency roster management
Agency briefing on strategies, plans, campaigns and initiatives
Regular business reviews with individual agency partners
Ongoing reporting of agency performance
Cross-agency ideation, cross-pollination and collaboration

Brand Development

Brand/product value proposition development and testing
Brand massaging development and testing
Brand identity (visual/audio) creation, testing and implementation
Brand asset creation and dissemination
Website creation and optimisation
Thought leadership and press/investor communications

Demand Generation

Data strategy development and implementation
Marketing technology scoping, set-up and ongoing optimisation
Performance marketing set-up and optimisation
Social media presence development
Lead generation set-up, sourcing and optimisation
Account-Based Marketing (ABM) set-up and optimisation
Sales team enablement, education and accountability
Customer Relationship Management (CRM) / loyalty set-up and optimisation

Reporting

Periodic reporting (weekly and/or monthly as required)
Board / leadership / stakeholder presentations as required
Marketing dashboard creation and maintenance

Book a call

Our packages - what we offer

With flexible packages to suit your business

The above services can be delivered through the following packages.
We'll look at your specific needs and parameters to help you decide which is the best fit for your business.

Advisory

5 Hours Per Month

Remote Only

Lite

1 Day Per Week

On-Site / Remote

Full

10 Days Per Month

Hybrid

Bespoke

Enquire to discuss more custom solutions

Book a call

Our packages - what we offer

Ready to grow your company?

Effective marketing is fundamental to achieving your goals and successfully scaling your business. How can you therefore not afford to have an experienced leader with eyes on it? That doesn't have to be an expensive full-time CMO though...there is another option!